What designer does not want his or her style to remain distinctive? Originality and knowledge of unique production techniques are the two ways to stay on top.The Art of Promotion is a one-of-a-kind resource. It gives step-by-step instructions so designers of any skill level can easily promote themselves in exciting and innovative ways. The techniques discussed in this book are vital to an understanding of the production elements available to designers. The Art of Promotion explains die-cuts, folds, and a range of print techniques and materials, providing designers with the information and inspiration they need to make their clients-and themselves-stand out and rise to the top of the competition.