Despite the Bush Administration's current unpopularity, Hamburger and Wallsten contend, the Republican domination of American politics is unlikely to end anytime soon. In this astutely argued polemic, the authors note that political hegemony today has less to do with a party's popularity than it does with pinpoint marketing, judiciary packing and artful gerrymandering. Political mastermind Karl Rove is quoted as having remarked about the young George W. Bush: "He was exuding more charisma that any one individual should be allowed to have." Nevertheless, Rove has relied not upon Bush's charisma, but rather pro-industry regulation to build Republican war chests, careful selection of congressional candidates, and grassroots campaigning of the sort that used to be the province of Democrats. From lobbying to single-issue marketing to co-opting traditional Democratic constituencies (Hispanics, African Americans, Jews, immigrants), the authors find that the Republican machine appears to have identified and commodified every potential vote in the nation. Unfortunately, there's a crippling streak of self-defeatism underlying the text: the Republican agenda is portrayed as an invincible crushing force, and the book provides no view into the limits of Republican power. This convincing work certainly calls attention to the threat that the U.S. may soon be one red state nation under God, but for those who would sooner be dead than red, the authors offer little solace.