This book is designed to help executives and students get to grips with some of the basic financial tools, quickly and easily. Whether you have never been exposed to finance at all, have learned some but not properly, or just need to refresh your memory, this engaging little book will soon have you up to speed with the fundamental concepts, enabling you to confidently apply them or go on to study them at a more advanced level. The ten, easy-to-read chapters are presented in a Question and Answer format, following the dialogue between a Witty Professor and an Insightful Student. The Student asks all the burning questions on your behalf and the friendly explanations are intended to make you feel as if you have the instructor right there in front of you. No prior knowledge of finance is necessary in order to enjoy and benefit from this book - as long as you more or less remember your high-school mathematics you'll be fine. The short chapters are jargon-free. The essential tools and concepts are fully illustrated with real data from real-world examples.